Redirect
A redirect is a server response that points a visitor or crawler from the URL they asked for to a different one. The 3xx status codes carry redirects, with 301 and 308 marking permanent moves and 302 and 307 marking temporary ones.
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Related terms
301 redirect
A permanent redirect that passes ranking signals to the new URL.
302 redirect
A temporary redirect that keeps the original URL indexed.
HTTP status code
A three-digit code a server returns to summarize how a request went.
Redirect chain
A sequence of redirects where one URL points to another, then another.